
Inggrie Wijaya Moore, MBOE, LSSBB, ATACP
Inggrie, our founder, has over 25 years of experience in strategy & business transformation, product design, program & personnel management. She excels in driving enterprise and business unit vision to create momentum, and champion high-impact ideas into successful implementation.
Inggrie's passion for continuous improvement and inclusion motivates her to build her team's talent, agility, and capabilities by listening to and empowering others, building partnerships, and inspiring performance excellence. She believes success is achieved by one's ability to navigate through disruption, reframe business challenges, initiate, and act decisively, demonstrate emotional intelligence, and lead/motivate others.
Inspired by Ralph Waldo Emerson’s timeless words “To know even one life has breathed easier because you have lived. This is to have succeeded” Inggrie is committed to creating meaningful impact through her work, fostering positive relationships, and meaningful contributions to society.

Adaptability & Evolution
Finches, particularly Darwin's finches, are the ultimate symbol of adaptation and evolution. Their beaks famously evolved to thrive in specialized niches.
This directly aligns with the core of Insight and Transformation: the ability to analyze a client's environment, adapt strategies, and provide actionable solutions for growth.
High Value & Talent
In many cultures, finches (especially the goldfinch) are associated with joy, vitality, and good fortune. Historically, they were kept as highly valued birds.
This links perfectly with Talent: our company attracts and deploys high-value, specialized talent (the "golden" talent) that brings positive outcomes and "good fortune" (success) to clients.
Precision & Efficiency
Finches are small, agile, and efficient. They are known for their precision in gathering small seeds and building intricate nests.
This speaks to the Works part of FinchWorks. We focus on meticulous execution, attention to detail, and delivering results in a focused, high-impact manner.
Social & Collaborative
Finches are highly social birds, often foraging and migrating in flocks (sometimes called a "charm" of finches). They communicate and coordinate effectively.
This represents our collaboration and coordination with community leaders and organizations we partner with, so we can deliver the right solutions to clients.
Clear Communication
While small, the male finch's song is a clear and vital form of communication.
Our firm aims to provide clear, actionable, and vital intelligence to clients.
The Logo's Double Meaning
The bird is dynamically stylized, forming an abstract 'W' in flight.
This is a direct connection to "success focused works" part of our company name, and our founder’s family name Wijaya
(in Indonesian Wijaya means successful).